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Joymax, an independent developer of interactive entertainment for the global market, has hired Kohnke Communications as its public relations agency for North America. Kohnke will execute strategic press outreach for Joymax's upcoming and current game library, including Silkroad Online, the company's historical fantasy massively-multiplayer online role-playing game.
"A company as globally-oriented as Joymax needs regional experts on its side," said June K. Son, general manager of Joymax. "Kohnke represents the kind of experience and dedication that we want representing us to the American gaming market."
"Joymax brings a unique and refreshing approach to game design and development that will serve to broaden Kohnke's breadth of experience," said Richard Kain, general manager of Kohnke Communications. "We are confident that we will bring their games to the right audience and establish Joymax in the U.S."
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